AI Insights · Timothy · January 2021
Top 5 Drawing & Coloring iOS Apps in Latin America: Q4 2020 Performance
An analysis of the top 5 drawing and coloring applications for iOS in Latin America during the fourth quarter of 2020, showcasing download and user trends. Detailed insights are available on Sensor Tower.
In the fourth quarter of 2020, the drawing and coloring app category saw varied performances among the top apps in Latin America on the iOS platform. Data provided by Sensor Tower offers a glimpse into the trends of these creative applications.
X-Flow's Happy Color® Art Coloring Book observed a downward trend in downloads, starting at around 18K in late September and dipping to approximately 14K by the end of December. Weekly active users also showed a slight decrease from 130K to around 128K in the same period, while revenue fluctuated, peaking at $309K in late October and settling at about $284K at year's end.
Chachiware's Pinturillo 2 - Draw & guess experienced an increase in downloads from around 8.5K to 12.8K and active users from 19K to approximately 23K during the quarter, despite not generating revenue.
Wildlife Inc's Color by Number:Coloring Games showed a significant surge in downloads in late December, reaching over 17K from an initial 10K. Active users also saw a substantial increase from around 37K to over 50K. Revenue for the app grew steadily, starting at $5.7K and climbing to nearly $6.9K.
Easybrain's Pixel Art - Color by Number downloads varied, with a notable rise from around 6.2K to 13K by the end of December. Active users had an upward trend too, from approximately 99K to over 100K. Revenue saw a small dip in November but recovered to about $3.2K by the close of the quarter.
Finally, Crazy Labs' Phone Case DIY, despite being released only in mid-December, showed impressive growth. Downloads skyrocketed from 18.6K to 50.6K in just two weeks, and active users followed suit, jumping from 16.8K to nearly 70K.
For further insights and detailed performance metrics of these iOS drawing and coloring apps in Latin America, Sensor Tower's comprehensive data offers an in-depth look at the trends and numbers behind the rankings.